Why do I need a mobile app to represent my firm?
Smartphone usage is expected to grow 60% year over year in the U.S., and key demographics (25-34 year olds and individuals making over $100,000 / year) have heavily adopted smartphones (65% and 74% more likely to own a smartphone, respectively). Meanwhile, 92% of mobile smartphone Internet activity in the U.S. happens on an iPhone, Android, or BlackBerry based device.
By having an app with your brand available in the respective phone app stores, potential home buyers will find you. Potential home buyers can browse properties and when they are ready they will request a showing directly from you. By interfacing directly with your MLS service, you have the ability for potential home buyers to view all properties in your area, while making it easy for them to choose you as their agent when they are ready to buy.
How does your service compare to others?
We invite you to check out some of our direct competitors. Some of our competitors provide cheaper services than we do. We think if you try out the apps they produce and the apps we have produced, the difference will be obvious. It’s simple to produce apps that do little more than provide a thin “app wrapper” for your existing website. This in part explains why there are over 500,000 apps in the iPhone App Store. It takes time and effort to build apps that leverage each mobile phone’s integrated GPS and maps capabilities. We pride ourselves on producing high quality apps that stand out from the competition.
Another option you might consider is hiring a consulting firm to build a custom app (or multiple apps for multiple platforms). There are a few potential risks and great costs associated with this approach. Depending on the quality of firm you work with, you may need experience in project management or writing technical requirements documents to ensure the project completes successfully. Moreover, according to the Washington Post the average cost of building an iPhone app is around $30,000, with costs ranging anywhere from $10,000 – $150,000 per app. And that’s only for an iPhone app. What if you want to have apps on the two other major platforms – Android and BlackBerry?
Leverage our experience. You can rest assured that you’ll have high quality apps representing your brand. Confirm this by trying out apps we’ve developed for other realtors. Benefit from the competitive pricing we are able to offer by working with multiple agencies.
How much does your service cost?
Pricing consists of a separate upfront setup and customization fee and a monthly license fee.
For a quote, fill out a Request for Information form for MLSes, brokers, or agents.